Take written content, extract geo information

Posted by Tattletech on May 20, 2009 in Geo targeting, Location Based Services, Web 2.0 stuff |
Not something you see every day!
Image by Today is a good day via Flickr

All I have to say is cool – geo stuff is just getting down right sexy. This news from Yahoo at Where 2.0 today about adding yet more geo tools to its line up. Why? Cause geo anything is the new frontier. By making this API Placemaker, Yahoo wants to open up the deep geo web – moving from a web of pages to a web of objects.

Developers can feed Placemaker any kind of structured and unstructured data, including feeds and web pages, and the app will analyze the text and extract location data from it.  This enables tagging of content with location data and creates hyper-local products based on this data. This opens the door to maturing geo targeted advertising which makes everyone happy.

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