Hob-Knob – is that a new door handle?

Posted by Tattletech on Jan 26, 2011 in Location Based Services, Mobile, Start ups |
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This was supposed to happen with Blue-tooth — see /interact with other Bluetoothers around you, connect if you wanted to and boom! Instant local social. But Blue-tooth was unreliable and gosh-darnit, was just a little too weird and slightly too complicated for the common man to work out. So we waited.

Then all these smartphones came on the scene, we got LBS – now just Location Services (LS) and now this. A new Twitter follower came on the scene today and  introduced me to Hob-Knob.  They claim to be the only “Locally Based Social Networking Application. Chat, share pictures or files and get deals all with people and businesses located within the same wifi as you”.

Careful, read that correctly…. located in the SAME wifi as you are. That means that if I am say, at terminal 2D at CdG where I usually find myself waiting for a flight to somewhere, everyone using that wifi there and I can connect, share, chat and of course the self-proclaimed savior to LS – get deals from nearby retailers, which in that case, would be Relay and the airport snack shack.

I kinda dig the concept behind Hob-Knob cause it throws narrow and not wide, it takes the basic premise that you are there now, in the moment around those people in that location and why not benefit from it. Although if you are close enough to share photos with someone you know in the same wifi area as you are in, why not just get up and go over and show them one-on-one, unless of course you are in high-school at the back of the class and your BFF is in front of the clase and you must send her a photo of Eric, the new kid that just transferred in from Helsinki. In that case, it would be useful. You can follow Hob-Knob (Knob? really? did they miss the boat on branding or what?) on Twitter  @hobknobbers

– JH

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